Monday, March 17, 2008

Use Articles to Sell Your E-book

You can make money online by marketing information products like e-books and more. By this point, you will have researched a topic online, using keywords to narrow your field. Now the writing is complete and the website is online, you need to drive traffic to the website selling your e-book.

What’s the best way to generate interest in your e-book?

Articles are the perfect solution. Use the keyword phrases from your e-book to write a series of articles on the same topic. Include a link at the end of each article to encourage visitors to visit your website. Add a brief bio about the author. Best of all, offer a free (but valuable!) "ethical bribe" to encourage visitors to your site.

If your article helps your readers to save money, then you have reached a thrifty audience. They might like other money-saving tips. At the bottom of each article, include a blurb like this: "Stephen Beck is a financial expert who writes articles to help people save money on their wedding. Get your free copy of Celebrate " Great Money-Saving Tips for Your Fabulous Wedding. Click here for free information". This backward link brings traffic to your website.

When customers click that link, they arrive at your website. A pop-up collects their e-mail address so you can send their free copy. At the same time, they are exposed to all the benefits of your wonderful e-book, which encourages them to buy.

After your articles are complete, they will help you create a massive e-book promotion. Send articles to article directories, blogs, e-zines " anywhere you can. Here’s a hint: Webmasters love fresh, new, free articles to add to their websites. It doesn’t matter that you have a link to your own website.

As you write and submit articles, you develop a reputation as an authority. This increases your name recognition. At the same time, the backward links increase your rankings in the search engines while driving more traffic to your website. This is a great way to use articles to sell your e-book.

© Copyright 2008 Stephen Beck

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Stephen Beck teaches you how to write an ebook and create a "cash on demand" online business. Marketing information products has never been easier when you watch Steve's video.

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