Friday, May 01, 2009

Master How To Sell Information With EBooks

by Stephen Beck

You have put all of your hard work into creating your eBook and now you want to know how to make money with it. The key to mastering how to sell information is to understand the features of an electronic book and how to drive sales to it.

Driving sales is critical in your internet marketing business. Having a cool web site if you dont make money on the internet is pointless. Having an eBook that includes the following will help increase your sales:

1. Title Page and Copyright Information
The title page is the first area your customers are going to see so its important that it is formatted properly. A good cover graphic makes a great impression, but you can also go with just regular or bold text font. What you do not want to forget is to include your copyright.

2. The Body
The body is the heart of your eBook business. You want to make sure that the information you include in the body is relevant and valuable to the niche you are serving. If not, expect lots of refunds and lots of complaints.

3. Clickable Links
This is an area that many people neglect and they dont even realize how much this is costing them. Clickable links allow your readers to view additional information online that can give you the opportunity to make more money. Its not enough to have the link itself. It must be clickable; otherwise the readers typically wont visit the web site.

4. Resource Box
The resource box allows you to brand yourself along with making additional money as well. In your resource box, you should include information about yourself and your company. Make sure you include resources that the niche you are serving with your eBook would be interested in. Otherwise, you wont get the results you are looking for.

5. Free Bonuses
People love getting a deal and one of the best ways to make them feel like they are is to provide a bonus. Your bonus could be an additional report, a pre-recorded audio or even a video. When promoting a bonus, assign a monetary value to it (i.e. what would you charge if you were to sell it). In many cases your bonuses alone is worth more than what the buyer is paying for the main product.

By focusing in and including these five areas you will master how to sell information. These five features of your eBook drive the overall sales process and ensure that you maximize your ability to make money on the internet. Neglecting them limits the amount of success you can have.

Copyright Stephen Beck, 2009
You have permission to reprint this article, as long as you don’t make any changes and include the bio below.

Stephen Beck teaches entrepreneurs how to increase their home-based business opportunities through mini-courses. Go grab his 3 free videos at http://www.8weekstoprofits.com so you can improve your online business now.

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