How Bullet Points Help Generate Leads For Work From Home Opportunities Using A Squeeze Lead Capture Page

When promoting work from home opportunities using sales pages, you need to be sure you effectively use bullet points. Bullet points help you to craft your offer in a way that is appealing for your website visitors. These are some tips that will help you to effectively use bullet points so that your website will get the maximum response.

* Bring out the strongest benefits of your business opportunity with bullet points. The reason why you need to highlight these benefits is because many people skim sales copy. By making these benefits stand out you increase the chances that they get read, which increases the chances that the reader acts on them. Make sure that each key benefit is highlighted in the bullet points to increase the chances of your prospects requesting more information.

As an example, if one of your benefits for the work from home opportunities that you are promoting is the size of the marketplace you should highlight those benefits in your bullet points. Prospects that are attracted to that will respond well to those benefits.

* Stay focused on what you want to promote and what you want the website visitor to do. Having bullet points that express multiple ideas is not a good idea. The reason why is because they confuse the website visitor. Focus on one idea and use multiple bullet points to communicate that idea.

* The most important sale that you make when promoting business opportunities is selling the website visitor on why they should give you their name, email address and other contact information. Most people are simply not going to decide to join your business opportunity from a single webpage. By selling them on giving their contact information you can follow up with them later.

* Make sure you do not confuse your website visitors with distracting ideas. If you want your prospect to opt-in, then that is what you should be communicating in your bullet points and on your webpage. Having banner ads and other links keep the visitor from doing what you want him or her to do.

* When promoting work from home opportunities, people are mainly interested in the specifics, not general information. You do not have to explain every single aspect about your opportunity, but you do need to give them enough information to make an informed decision

* Your bullet points should convert the prospect into a lead.

* One of the ways I like to help my clients out is to help them get in their minds how they can generate interest for the prospects reading their website. You want to put yourself in the minds of your prospect and attempt to figure out what is it that would attract your prospect to want to take the next step that you are asking them to take in your website copy. If your prospect would be attracted to the fact that you have a proven success system, make sure your bullet points talk about that system as this will make the prospect more likely to take action.

The bottom line is you want to make the prospect interested in what you have to offer. If you are not getting the response you expect from your sales page, try implementing some of these tips. You will get a better response for your work from home opportunities.

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Copyright Stephen Beck, 2009

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Stephen Beck teaches people to make money on the internet. Go get his three free videos at http://www.8WeeksToProfits.com so you can begin as soon as possible.