Showing posts with label marketing webinar. Show all posts
Showing posts with label marketing webinar. Show all posts

Thursday, January 28, 2010

Using A Free Marketing Webinar To Have A Postive Rolling Launch

In my past articles I explained the four types of webinar models. In this article I will discuss the fourth and final webinar model and how to get started with a free marketing webinar. I am familiar with this type of webinar because I use them each time I am going to launch a new product.

The overall concept behind this is that you can use a free webinar as a marketing tool for a new product. After this you can then record the number of people who listened to that marketing webinar. The webinar will serve as a check to see how many people attended and how many people bought the product. This will be a golden opportunity for you to use the information as a basis to develop stronger bonds with your joint venture partners.

You will be able to do this based on the fact that your product generated sales, and this can be validated by the information that you sent. It is an easy way to get money for your joint venture partners because no work will be involved on their part, and you will have the opportunity to present the information that you have to their existing lists. The numbers that you gather can then be used to facilitate the overall process of building more partner ties in the future.

The name for this is "rolling launch." It is the same marketing webinar that is being used as a basis to establish business bonds with joint venture partners. The numbers that you generate from the previous webinar will be the deciding factor that secures these joint venture partners. It is not difficult to continue establishing business ties with different joint venture partners. One night while I was having dinner with my family, my wife asked me, "So what about the webinar that you are going to present tonight?" "Webinar?" I said, "Oh yeah, you are right; I do have one? Does anyone want more potatoes...?" What I am trying to show here is that even though I had a presentation, I was not worried. I was familiar with my presentation since I had done the same webinar more than once. And you know what? We made a lot of money from that webinar.

Over the last five months, I have made $142,400 using this same method. When it comes to talking about a rolling launch with marketing webinars, words cannot describe how amazing it is. I love using them!

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Copyright Stephen Beck, 2010
You have permission to reprint this article as long as you don't make any changes and include the bio below.

Stephen Beck enjoys teaching people how to grow their businesses through how-to webinars. Get his free online business information at http://www.WildlyWealthyWebinars.com so your family can start as soon as possible.

Friday, October 02, 2009

Improve Your Offline Sales Efforts With Webinar Training

In a previous article I talked about the multiple benefits of using webinars in your online business. Now, I want to discuss a model of how webinars can work in your offline business as well. Used correctly, webinar allow you to identify interested people and concentrate your marketing efforts and dollars on them.

What makes webinars so effective is how the simple act of registering for a webinar qualifies a prospect for your business. If that same person actually participates in the webinar, they become even more qualified. If that same person listens to the entire webinar they are even more qualified. Finally, if they listen to the entire webinar and they participate in the post webinar survey, they become the most qualified person on which to market your products and services.

When you are marketing webinars, you must recognize that not everyone is going to buy from you right away. Some people may like what you have to offer but may not buy for financial reasons or because they are not sold yet. Separating your prospective customer list into these four categories makes it easier to market. These are the folks that I want to call personally.

These are the people that are worth spending my marketing dollars on and my time pursuing. Is it worth sending direct mail to my entire list? Of course not! I would be in the poor house. I would be sending postcards and bulky mail and making phone calls to people who are really not that interested. What a gross waste of effort it would be to take such a course of action.

With marketing webinars you know exactly who are the best prospects to spend your time and effort on. Using this strategy shows you who are most likely to make a decision to purchase your product or service and which customers you should spend your efforts following up with.

Using webinars can dramatically improve the bottom line for your offline business. If you are not implementing them into your business you are likely spending time and money that you do not have to spend.
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Copyright Stephen Beck, 2009
You have permission to reprint this article as long as you don't make any changes and include the bio below.
Stephen Beck likes to help families make money online through a webinar service. Go get his free online business information at http://www.WildlyWealthyWebinars.com so you can start today.