Articles are one of the most effective ways to get good positions in the search engines. Here is how the article strategy works. Suppose we walked into a restaurant and headed over to a table with 5 people. If you said, "Are any of you musicians?" and someone raised their hand, you may believe them. If the other 4 people pointed to that person, you would certainly believe them. This is a great illustration as to how search engines operate.
If you are selling information on saving money on weddings and you say that is what your site is about, people will likely believe you. Of course if 30 other people or even 100 other people say that your website is about saving money on weddings, Google will say, "This must be what the website is about." The search engine will believe even more if your website backs it up with titles with those keywords and content that has those keywords spread throughout the webpage.
With article marketing you will be able to get top search engine placement for a wide variety of keywords. How? When your article gets ranked in the search engines it has a link that directs back to your website. It is like having an army of salespeople at work for you 24 hours a day in a number of locations. Since your articles cover a number of keywords, you will have lots of people visiting your website. It is also easier to get ranked for these types of phrases than it is for main keywords that have millions of other pages.
By using the article strategy, you will attract tons of visitors to your website. Many of your competitors will also give you free business because they will use your articles as well. As a result, they will be helping you build your business even if they are also selling information about the same topic you are selling information on.
The end result is better search engine positioning, more people visiting your website and you selling information more efficiently and effectively.
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Copyright Stephen Beck, 2009
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Stephen Beck teaches families how to begin a ebook business. Go grab his three free videos at http://www.8weekstoprofits.com so your family can start now.
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